Privacy policy

Privacy policy

Worcestershire Wildlife Trust (WWT) is committed to protecting your privacy. It is very important to us and we respect anyone's concerns about maintaining it. This statement tells you how and why we use your information.

Read our privacy policy to find out how we keep our members' personal details safe.

1. Introduction

This privacy notice sets out the way we process your information and details our privacy and fair processing policy. We will always refer to this page when we ask you for your consent. We’ll keep this page updated to show you all the things we do with your personal information so that you can be confident when sharing your information with us that it will be only used for what we say here.

2. How we use personal information

Personal information provided to us will be used for the purposes outlined at the time of collection or registration in accordance with the preferences you express.

Personal data collected and processed by us may be used by Trust employees, volunteers and associated companies for the following purposes under strictly controlled conditions:

  • Administration of membership(s)
  • Fulfilment of orders for goods and services requested
  • Administration of donations and legacies
  • Communication about our conservation, membership, fundraising and other activities that we think may be of interest to you
  • Research and statistical analysis

When we allow access to your information, we will always have complete control of what they see, what they allowed to do with it and how long they can see it.

We do not sell or share your personal information for other organisations to use.

On occasions we will send you flyers or brochures from companies that financially support our work. We may also send you promotional information for events or new books relevant to nature conservation in Worcestershire. Both will be sent with your membership magazine.

You are always in control of how we communicate with you. You can update your choices by contacting the address below.

Your Marketing Permissions

Worcestershire Wildlife Trust always acts upon your choices around what type of communications you want to receive and how you want to receive them. However, there are some communications that need to happen regardless of your marketing preferences. These are what we would describe as essential communications to fulfil our promises to you as a member or buyer of goods or services from the Trust. Examples of this type of communication would be:

  • Transaction notification messaging, such as Direct Debit confirmation
  • Membership related mailings such as your renewal reminder, our regular magazine and AGM notices

3. Retention

We hold your information only as long as necessary for each purpose we use it.

4. Your location where provided

You will provide your address to us when you join as members. We will use this information to

  • Provide you with information about activities of your nearest Trust Local Group
  • Invite you to specific events run in your local area

5. Consent

Where we need your consent, we will ensure always that you are as fully informed as possible at the time on what we do with your information, with whom it may be shared and how long we will keep it. This is in line with the requirements of the General Data Protection Regulations (from 25 May 2018) and other relevant legislation.

6. Accessing your personal data held by Worcestershire Wildlife Trust

You have the right to ask us, in writing, for a copy of all the personal data held about you (this is known as a 'subject access request').  A copy will be sent to you as soon as possible but this will not be later than 40 days after your request.

If you would like to access your personal data held by us, please apply in writing to the Worcestershire Wildlife Trust Data Protection Officer:

Mike Perry
Head of Resources
Worcestershire Wildlife Trust
Lower Smite Farm
Smite Hill

7. Updating and amending your personal information

If, at any time, you want to update or amend your personal data or preferences please write to:

Worcestershire Wildlife Trust
Lower Smite Farm
Smite Hill

For alternative communication methods, please check our Contact us page.
Verification, updating or amendment of personal data will take place within 28 days of receipt of your request.

8. Cookies

Our website uses cookies, as almost all websites do, to help provide you with the best experience we can. Cookies are small text files that are placed on your computer or mobile phone when you browse websites.

Our cookies help us:

  • Make our website work as you'd expect
  • Remember your settings during and between visits
  • Improve the speed/security of the site
  • Allow you to share pages with social networks like Facebook
  • Continuously improve our website for you

We do NOT use cookies to:

  • Collect any personally identifiable information (without your express permission)
  • Collect any sensitive information (without your express permission)
  • Pass personally identifiable data to third parties
  • Pay sales commissions

You can learn more about all the cookies we use below...

Cookie provider: The Wildlife Trusts
Purpose:Used by the website to remember cookie preferences.

Cookie provider: Facebook
Purpose: Used by Facebook for sharing content, conversion tracking, optimisation and marketing.
Cookies:_fbp, fr
Provider policy: Facebook

Cookie provider: Paypal
Purpose: Used to support payment services.
Cookies: AKDC, LANG, X-PP-SILOVER, akavpau_ppsd, enforce_policy, nsid, ts, ts_c, tsrce, x-csrf-jwt, x-pp-s
Provider policy: Paypal

Cookie provider: Vimeo
Purpose: Used to embed videos from Vimeo using cookies that we consider essential to the video player experience. Does not use third-party analytics or advertising cookies.
Cookies: player, vuid
Provider policy: Vimeo

Cookie provider: Eventbrite
Purpose: Used to deliver event booking services and content tailored to the user’s interests.
Cookies: _ga, _gat, _gid, AS, csrftoken, eblang, G, janus_re, mgref, SP, SS, ebGAClientId, lux_uid, SERVERID
Provider policy: Eventbrite

Cookie provider: New Relic
Purpose: Anonymously maintains a user’s browsing session on the website to allow us to monitor and troubleshoot website performance.
Provider policy: New Relic

Cookie provider: Engaging Networks
Purpose: Maintains a user’s browsing session on the website when participating with our online campaigning activities.
Cookies: en_sessionId
Provider policy: Engaging Networks

Cookie provider: Google
Purpose: Used to understand website usage including how users found and explored our site and how their experience can be enhanced. Google also provides campaign tracking, advertising and website functionality services.
Cookies: IDE, _ga, _gat, _gat_UA-xxxxxxx-xx, _gid
Provider policy: Google

Cookie provider: Stripe
Purpose: Used for making card transactions on the website. Provided by which allows online transactions without storing any credit card information.
Cookies: __stripe_mid, __stripe_sid
Provider policy: Stripe

Cookie provider: Wufoo
Purpose: These functional cookies work together to help us identify how you use our forms.
Cookies: ep201 ep202
Policy: Wufoo

Most web browsers allow some control of most cookies through the browser settings. To find out more about cookies, including how to see what cookies have been set and how to manage and delete them, visit

To opt out of being tracked by Google Analytics across all websites visit

9. Links to third party websites

This privacy policy applies solely to the personal data collected by the Worcestershire Wildlife Trust and does not apply to third party websites and services that are not under our control.

We cannot be held responsible for the privacy policies of third party websites and we advise users to read the privacy policies of other websites before registering any personal data.

10. Security

We recognise the concerns that many people have about giving personal information online. These are the measures that we take to secure your information whilst using our web-based services.

We use strong encryption both when your information is moving to or from our web services and also whilst your information is held by us.  Important '' web pages are available in the secure encrypted https format as well as the standard http format. The secure version of the pages provides you with confidence that your communications are safe and carried out directly with an authentic Worcestershire Wildlife Trust website and web server.

Currently all '' web pages that require you to enter personal information are already in the secure format. On any of our data entry pages you can check the security and authenticity by right clicking on the padlock icon in the address bar.

Our web servers use strong encryption and only store information for a temporary period. Once you have fully submitted your information, any temporary information is purged from our systems.

Worcestershire Wildlife Trust does not store any sensitive payment card data in our systems.

11. Payment card information

The Worcestershire Wildlife Trust has an active PCI-DSS compliance programme in place. This is the international standard for safe card payment processes. As part of our compliance to this very stringent standard, we ensure that our IT systems do not directly collect or store your payment card information; for example, the full 16 digit numbers on the front of the card or the security code on the back.

Our online payment solutions are carried out using a 'payment gateway', which is a direct connection to a payment service provided by a bank. This means that when you input card data into the payment page, you are communicating directly with the bank and the bank passes your payment to us, this means that your payment card information is handled by the bank and not processed or held by us.

12. What this page tells you and how it is updated

This page will hold the latest information regarding our privacy and fair processing notification and we will refer to it when we ask you for your consent. This page will be updated from time to time to reflect the latest view of what we do with your data.

Data Protection

You can download our Data Protection statement.